Material World

Digital Asset Management

The Problem
When a story about a high visibility political figure dabbling in extra-marital affairs first broke a decade ago, a global news source devoted personnel to search their vault of pictures. The image they found would galvanize public outcry against the case and spur one of the most scandalized legal proceedings in modern political history - and earn them seven figures in royalties. What you didn’t hear is that the search for that image took several months.

If you have millions of digital assets, how do you find the right one? A vast library of images, artwork, brochures, logos, and other materials presents a logistical challenge for anyone involved in digital asset management. In addition to occupying a huge amount of virtual space with duplicates and old revisions, it is often unwieldy to share most recent versions of documents - whether that is within your organization or with outside graphic design agencies who might create artwork based off of your logos.

The Unstoppable Solution
Our system controls access to original files, allows files to be tagged for easy search at a later date, and makes it easy to share the most recent assets between franchises, partners, and artists. No duplicates. No unnecessary files. No witch hunt for the originals